Does Your Company Need a Wiki?

 
You’re probably familiar with Wikipedia, the online repository of all kinds of information. If you’re not, here’s some background from the Wikipedia website at:

www.wikipedia.org

“Wikipedia (pronounced /ˌwiːkiˈpiːdiə/ or /ˌwɪkɨˈpiːdiə/) is a multilingual, Web-based, free-content encyclopedia project. The name “Wikipedia” is a portmanteau (a combination of portions of two words and their meanings) of the words wiki (a type of collaborative Web site) and encyclopedia. Wikipedia’s articles provide links to guide the user to related pages with additional information.

“Wikipedia is written collaboratively by volunteers from all around the world; anyone can edit it. Since its creation in 2001, Wikipedia has grown rapidly into one of the largest reference Web sites, attracting at least 684 million visitors yearly by 2008. There are more than 75,000 active contributors working on more than 10,000,000 articles in more than 260 languages. As of today, there are 2,830,772 articles in English. Every day, hundreds of thousands of visitors from around the world collectively make tens of thousands of edits and create thousands of new articles to augment the knowledge held by the Wikipedia encyclopedia. (See also: Wikipedia:Statistics).”

You’ll notice all the links in the above quote; that’s one of the great things about Wikipedia - the interactive referencing.

While all this is interesting, you may be asking, “So what?” Which leads me to another story – or two.

Many years ago, I worked for a large telecommunications company as the product manager for a line of small phone and data systems. As I was new to the industry, my manufacturer’s rep pointed me to the Knowledge Base section of their website to learn more about, well, just about everything they did. I was really impressed – it helped me a lot – but I never gave much thought to how it got there. On the Internet, everything’s magic!

Later, as Marketing Director for a software company, I suggested the idea to senior management as a great way to gather the company’s information – mostly so I wouldn’t have to answer so many questions from the sales department! And, about a year later, it surfaced through the IT department as the company wiki.

It was at this point that I realized where all that useful content came from – people like me.

Now, I realize I need one myself – not for my art gallery, but for all the marketing and business content I’ve gathered over the years. In fact, someplace I have an article on using Wikipedia as a marketing tool and if I ever find it, I’ll share it with you – proof that I need my own wiki to organize it all.

I also recommended it to a small non-profit for which I’m doing some pro bono consulting. They rely primarily on interns and volunteers, which creates a high turnover. Since, sooner or later, they’ll probably have completely new staff, an internal wiki would be perfect for them to archive the organization’s collective knowledge for easy access by future volunteers.

Having company information easily accessible to all who need it promotes a greater understanding of your company’s goals, business and marketing strategies, objectives, and – perhaps most important – means you have to answer fewer questions and can be more productive. If you have – or anticipate having – a lot of content that should be available to your staff, perhaps a wiki is the way to go.

I’ll be looking into the “how to” of creating an internal wiki as I create my own. I expect the setup to be easy and the data entry to be mind-numbing, but at least I’ll be able to find things again – like that article on using the wiki!

2 Responses to “Does Your Company Need a Wiki?”

  1. attarveintork Says:

    Bailout Riches #1 Best Seller by Bill Bartmann – Expert in Debt Collections

    Remember when people thought billion was a big number? Now we often hear of our government writing out checks for trillions of dollars.

    The sense of urgency felt by the government to stabilize the economy has resulted in them pumping several trillion dollars into the economy. The main goal is to get rid of the toxic assets which banks are holding.

    Over the next year or two we can expect about $1 trillion of debt being written down and sold to buyers for pennies on the dollar; Bill Bartmann’s book, Bailout Riches will show you how to cash in on this opportunity.

    It gets even better; there are ways that ordinary individuals can invest without using their own money.

    A crisis of this magnitude is unlikely to occur ever again; investors with the right roadmap are positioned to make big profits.

    During the last big-time government bailout, Bill Bartmann went from being one million dollars in debt to becoming a self-made billionaire. Learn Bill Bartmann’s technique for cashing in on this profitable opportunity.

    This time around:

    The bailout is much bigger
    Opportunities for profit are much greater
    You can have a roadmap to wealth in Bill Bartmann’s book, “Bailout Riches”

    Bill Bartmann shares his ideas with the world…why? It’s Simple! There’s plenty to go around.

    Bailout Riches! lays out a step-by-step plan for finding the best deals on loan packages, building a valuable debt portfolio, and collecting from debtors with little hassle. It’s simple, it’s practical, and it’s cheap to get started. If you’re looking for a new way to make real money, Bailout Riches! will show you how to jump on the biggest gravy train in recent history.

    Visit http://www.roadtomajorwealth.com to order your copy of Bailout Riches!

  2. Legal Highs Says:

    thanks for that, just what I was looking for

Leave a Reply