http://jeffbacon.wordpress.com/2008/08/06/selecting-the-right-advertising-medium-direct-response/ Thoughts on Marketing by Jeff Bacon Thu, 05 Nov 2009 00:11:45 +0000 http://wordpress.com/ hourly 1 http://jeffbacon.wordpress.com/2008/08/06/selecting-the-right-advertising-medium-direct-response/comment-page-1/#comment-106 Ifbyphone Blog » Blog Archive » Call to Action Belongs on Every Communication Mon, 22 Sep 2008 04:12:04 +0000 http://jeffbacon.wordpress.com/?p=102#comment-106 [...] Would you hand out a business card without a phone number or email? Not likely. Yet every day marketers publish ads that don’t have a call to action. And that’s a mistake, writes marketing maven Jeff Bacon:  [...] [...] Would you hand out a business card without a phone number or email? Not likely. Yet every day marketers publish ads that don’t have a call to action. And that’s a mistake, writes marketing maven Jeff Bacon:  [...]

]]> http://jeffbacon.wordpress.com/2008/08/06/selecting-the-right-advertising-medium-direct-response/comment-page-1/#comment-103 I.M. Vocal Wed, 10 Sep 2008 01:49:49 +0000 http://jeffbacon.wordpress.com/?p=102#comment-103 Good point -- we sometimes forget that the purpose of a business card is so people can call you:) Good point — we sometimes forget that the purpose of a business card is so people can call you:)

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