A press release from the United States Post Office dated June 2, 2008 announces “an easy, online resource for consumers to make environmentally friendly decisions about their mail.”
According to the release, just about every Post Office service can be conducted online, including ordering packaging and shipping materials.
The website – www.usps.com/green – has general tips from “how to improve environmental awareness” to how to using USPS online services can reduce your carbon footprint.
On the website itself, the Eco-Friendly Products and Services tab outlines your online options. Greening Your Mail has information and options to recycle and reuse materials. The Recycle and Innovation tabs outline efforts by the Post Office to be more environmentally responsible. And, Direct and Green has insights on how to make your promotional mailings greener.
While the website is heavily promotional, there are some good tips. So, even if you’re not using a mail campaign as part of your marketing plan, there are many good, easy-to-implement ideas to help your firm “go green.”
Posted by jeff 
